Before you delve into understanding social media analytics, you must understand the meaning of social media. Social networking sites such as Facebook, Instagram, TikTok, and…
Marketing is the singular difference that can take a brand to its heights. It isn't unknown that your marketing strategy matters a great deal. An inefficient…
As against the notion of Content Management Systems (CMS) carrying complex frameworks and functionalities, WordPress comes off as a respite. No wonder, it has become…
Launched on October 6 2010, Instagram is much of a craze among the young generation. After its launch, the platform has been accepted as a…
Social media marketing has become one of the most popular marketing techniques among several brands today. Every other brands are jumping on the bandwagon of…
A communication crisis can happen anytime. In today’s interconnected digital world, social media crisis hits brands without a caveat. It doesn’t matter the industry your…
This is a story of how a symbol changed the way people searched on the digital realm… The trend-setter ‘hashtag’ originated during the initial days…
Presently, Facebook is at the top of the social media platform. With 2.2 billion Facebook users worldwide, it seems like a perfect opportunity to turn…
Products never remain ‘mere products’. Brands take them out from the shells, making them an essential component in customer’s day to day life. Certain brands…