All you need to know about IGTV marketing!
Instagram announced the release of IGTV, and with it came a galore of videos uploaded by everyone from celebrities to prominent brands. It is a…
All you need to know about the avant-garde Snapchat Marketing
‘Snapchat’ has become a household word in today’s world. When this multimedia messaging app was being released in 2011, very few would have thought that…
All you need to know about Instagram ads
Launched on October 6 2010, Instagram is much of a craze among the young generation. After its launch, the platform has been accepted as a…
Effective strategies for successful Influencer Campaign – The pro take!
“Content is King but engagement is Queen, and the lady rules the house!” -These words by marketing expert Mari Smith are something that every digital…
10 common social media marketing mistakes you should never make!
Social media marketing has become one of the most popular marketing techniques among several brands today. Every other brands are jumping on the bandwagon of…
A guide to LinkedIn Advertising
With over 560 million users, LinkedIn has become a major marketing tools in digital industry. It has proven itself to be a powerhouse for professionals…
5 essential steps to manage a Social Media Crisis
A communication crisis can happen anytime. In today’s interconnected digital world, social media crisis hits brands without a caveat. It doesn’t matter the industry your…
A Guide to emoji marketing
Emojis are always a fun way to add a colour of hilarity to any messages. A few years ago, everyone would have just laughed off…
Know the 5 Best Ways to Use Hashtag Marketing Effectively
This is a story of how a symbol changed the way people searched on the digital realm… The trend-setter ‘hashtag’ originated during the initial days…