5 sneaky ways to build brand awareness
When you are hungry and want something instantly to fill your belly, do you ask for instant noodles or Maggie? Similarly, when you fall and…
7 branding trends you should know
Today, branding trends are no longer confined to visual differentiation. With technological innovation and growing needs, they have extended far and beyond. Branding trends are approached all together differently…
11 unique branding ideas to consider in 2020
2020 is the ideal opportunity for you to refine and refresh your branding. With so much happening around in the world, it becomes imperative for…
5 important mistakes to avoid in branding
Branding is hugely significant for every company out there. It helps you to reach out to your potential customers and retain the existing ones. Branding…
An Ultimate Guide to Brand Building
Products never remain ‘mere products’. Brands take them out from the shells, making them an essential component in customer’s day to day life. Certain brands…
Multicultural Marketing: Why and How should you do it?
What is multicultural marketing? Consumer market is growing continuously in diversity; multicultural marketing is the ultimate gateway to reach out to all these diverse consumers…
Story of a Silent Ambassador: 2019 Logo Designs, Change & More
A sudden flurry in the marketing world to declare one’s brand identity, to sit up straight and make a statement to the audience is what’s…
8 Best Examples Digital Marketing Campaigns in 2018
Portraying a staunch stand against racism Fighting against beauty clichés Empowering women Brands had made a POINT in 2018 with their hard-hitting digital marketing campaigns.…
Will Influencer Marketing Steer Your Brand for Long, or is it a Passing Fad?
Until the arrival of Instagram as a major marketing tool, the word ‘influencer’ was hardly an integral part of one’s lexicon. But influencer marketing has…